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THE DUPE OF DUPES: NAKED 3 vs. ICONIC 3 EYE SHADOW...

THE DUPE OF DUPES: NAKED 3 vs. ICONIC 3 EYE SHADOW PALETTES

IMG_4753In my Beauty Lobster awards I crowned the mighty Urban Decay Naked 3 palette as my number 1 palette for 2014…

…Because of this palette 2014 was the year that I suddenly caught palette fever and my collection grew stupendously from 2 to 12! And even though my first palette purchase was Naked 3, nothing gave me more pleasure and use than this mighty and inimitable piece of kit. Urban D I salute you.

A perfect mix of pearl, shimmer and matte shades which are perfectly curated for day to night use. Totally wearable and beautiful and a little bit of a splurge….until of course Makeup Revolution crashed into existence with an exciting launch back in May 2014.

Excitable makeup addicts like myself saw this brand unashamedly churn out dupes of cult makeup products for literally a fraction of the price.

Read on for my side-by-side review of the Naked 3 vs. Iconic 3, MR’s take on the most iconic palette of 2014


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First impressions

Okay so it’s a no brainer Urban Decays Naked 3 knocks Iconic 3 out the water when it comes down to aesthetics. Iconic 3 is presented in a cheap looking, black plastic tray and comes with a sorry, sponge excuse for an applicator. Whereas Naked 3 outshines the competition with a sturdy, metal casing with embossed lettering, textured rippled surface, which feels sturdy in the hand, not to mention an excellent double ended brush. In round 1 Naked 3 takes no prisoners…

Round 1: Naked 3

IMG_4757Texture & Formula

This is where things get interesting. At first glance you may think that some of the Iconic colours are slightly different in hue or texture in the palette, especially when you compare colours Nooner and Darkside, it appears Naked 3’s version are slightly more pink. However once swatched on skin you can see the colour match is uncanny.

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IMG_4760 IMG_4761IMG_4758As far as texture goes I think Naked 3 uses slightly larger mica powders giving a texture that is a teensy bit more metallic looking. Pigmentation levels are evenly matched between Iconic and Naked. Both products blend easily and are a pleasure to apply, however Naked 3 slightly outstrips Iconic in the longevity but this is hardly even worth a mention.

Round 2: Draw

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Value for Money

At this point Naked 3 is ahead in 1 round although it’s quite clear that Iconic will win the price tag challenge coming in at a teensy £4 vs. Naked 3’s eye watering £37. So a little maths tells me here that I can own 9 Iconic 3 palettes for the price of 1 Naked 3 palette. When you put it like that, it does make me feel like Naked 3 is rather over priced. Cray.

Round 3: Iconic 3

IMG_4757Verdict

It seems that after my 3 rounds of review the Naked 3 vs. Iconic 3 showdown comes out at a draw.

I suppose the deal breaker is good old fashioned makeup snobbery and I am as guilty as the next gal.

When I think about how much pleasure I get from picking up this beautiful piece of kit and how sleek it looks lined up next to all my other pretty palettes, why would I ever need more than 1 Naked 3 palette anyway? I’ve had this one a year and I’ve hardly made a dent despite using regularly…..but maybe the real difference here is just a fancy outfit?

I guess what MR does is gives those with not as much disposable income, the chance to own an amazing eye shadow palette. But then what about the ownership of creativity and ideas from Urban Decay that Make up Revolution clearly copied….

Are you Team Urban Decay of Team Makeup Revolution? Does packaging play a fundamental part in the choice of makeup you buy or are you more of the “don’t judge a book by its cover:” mentality.

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  • Really helpful post, I am yet to splash out on a Naked 3 palette, but this seems like the perfect dupe, the shades are almost identical!!

    Jasmine | jasminehardingmakeup.blogspot.co.uk

  • This post is great – it pretty much sums up my feelings towards both palettes. I have actually a bit sickened at myself for spending £38.00 on the Urban Decay palette when I could’ve spent £4.00 straight off the bat on the Make-Up Revolution for a product that’s pretty much the same.

    Keep up the good work <3

    Megan xo

    http://msmegan91.blogspot.com

    • Emily – Style Lobster

      Thanks for your comment Megan. I know the feeling. But at least you know the UD one will go the distance as the case is so lovely and sturdy

  • Sarah92

    Great review 🙂 I actually just purchased the MR one because I’m not sure how pink shades will suit me. So it’s an affordable way for me to find out 🙂

    • Emily Valentine Parr

      amazing! thanks for the feedback. hope you liked it x

  • Felicity Smoke

    Thank you so much for this comparison! I’m not that impressed with UD’s packaging. I’d rather go with the cheaper one.

    • Emily – Style Lobster

      really happy to help! x

  • Annette Shirley

    Urban Decay eyeshadows actually irritate my eyes really badly whereas Makeup Revolution don’t. Why pay more for chalky mica particles in your eyes?!

  • sproutwings

    The Urban Decay palette sure looks pretty, but when it comes down to it, the value for money argument wins me over, and I got all three of the MUR Iconic palettes for a fraction of the price of one Naked palette – so, really, it’s a no brainer for me.

  • Michifer

    I’m so happy I have discovered these dupes. Definitely gonna order them, they are about the price range of Essence and so far people seem satisfied.

  • Michifer

    I’m so happy I have discovered these dupes. Definitely gonna order them, they are about the price range of Essence and so far people seem satisfied.

    • Emily – Style Lobster

      Glad I could help! thanks for your comment 🙂 x

  • Michelle Thewissen

    amazing review 😀 had the UD one for a while, i have all of them and this may be strange to some of you but when you have like 1 and 2 and the basics you NEED to add the new ones to your collection, if that makes sense 😀 But bought pretty much all MUR palettes i could get my hands on a few weeks ago (because i’m an addict like that) and yeah they are definitely very much a like 😀 would go for the cheaper one (if i wasn’t an addict, but hey i am so…)

  • Michelle Thewissen

    amazing review 😀 had the UD one for a while, i have all of them and this may be strange to some of you but when you have like 1 and 2 and the basics you NEED to add the new ones to your collection, if that makes sense 😀 But bought pretty much all MUR palettes i could get my hands on a few weeks ago (because i’m an addict like that) and yeah they are definitely very much a like 😀 would go for the cheaper one (if i wasn’t an addict, but hey i am so…)

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